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Now you can master the principles of economics with the help of the most popular, widely-used economics textbook by students worldwide -- Mankiw’s PRINCIPLES OF ECONOMICS, 8E. With its clear and engaging writing style, this book emphasizes only the material that will help you better understand the world in which you live, will make you a more astute participant in the economy, and will give you a better understanding of both the potential and limits of economic policy. The latest relevant economic examples bring principles to life. Acclaimed text author N. Gregory Mankiw explains, "I have tried to put myself in the position of someone seeing economics for the first time. My goal is to emphasize the material that students should and do find interesting about the study of the economy." Powerful student-focused digital resources are available in leading MindTap® and Aplia™ digital learning and homework solutions that reinforce the principles presented in this edition.
MINDTAP® PROVIDES THE MOST ADVANCED DIGITAL COURSE SOLUTION IN EDUCATIONAL PUBLISHING. The student-focused resources within MindTap® respond to the individualized needs of introductory students with a prescribed learning path. MindTap® gives you, the instructor, the flexibility to create the course you want using either publisher-provided material, your own material, or third-party materials.
NEW VIDEO LESSONS WITH QUICK QUIZZES IN MINDTAP SEAMLESSLY REFLECTS THE UNIQUE MANKIW APPROACH. This new assignable video series supports students at two key points of time: (1) as they prepare for class, and (2) as they prepare for exams. They offer an alternative learning medium to reading the text and are appropriately chunked up as to enable students to focus only those concepts they find most challenging. This new resource offers fresh examples while remaining closely aligned to the pedagogy and careful language of the Mankiw text. Students are even assessed as they progress through the videos to evaluate their level of understanding.
ADAPTIVE TEST PREP PREPARES YOUR STUDENTS FOR IMPORTANT TESTS. This powerful test prep tool within MindTap® provides students with more than 3,900 test bank-style questions, more than half with corresponding Quick Coach videos, designed to support your students at their most teachable moments, when they are confused or unsure about the answer to a question. This new resource has proven to be highly effective in preparing students for high-stakes tests and has positively impacted cumulative course results.
GRAPH BUILDER ALLOWS STUDENTS TO MOVE STEP-BY-STEP THROUGH COMPLEX GRAPHICAL FIGURES. Designed specifically for introductory economics students, Graph Builder interactive exercises in MindTap® help students first understand complex graphs by decomposing a graph into finite steps that build upon one another, then practice graphing by drawing out a similar scenario from scratch. This drawing method supports the kinesthetic learning approach valued by instructors, like you -- all within the context of the Interactive Book!
Aplia THE BEST-SELLING ONLINE HOMEWORK SOLUTION IN INTRODUCTORY ECONOMICS TODAY, NOW OFFERS MORE. The Aplia question sets for Mankiw, 8e are completely redesigned to be more closely aligned to this edition’s Problems & Application questions at the end of each chapter. Aplia technology has also been updated to offers an optimized mobile experience on the iPad with improved graphing tool precision and improved part level grading functionality for students and instructors convenience.
VIDEO APPLICATIONS BY GREG MANKIW FEATURE THE AUTHOR INTRODUCING CHAPTER CONTENT. Author N. Gregory Mankiw introduces the important themes in every chapter by delivering a highly relevant deposition on the real-world context to the economic principles that will be appearing in the upcoming chapter. These videos (formerly called Roadmap Videos) in MindTap® are intended to motivate students to better understand how economics relates to their day-to-day lives and in the world around them.
VIDEO LESSONS WITH QUICK QUIZZES BREAK DOWN DIFFICULT CONCEPTS AND HOMEWORK ROADBLOCKS. This popular learning resource (formerly called Problem Walk-Throughs) shows students how to solve an economic question from start to finish. You’re all-too-familiar with your students running into roadblocks when working through their assignments. These concise videos support a student in that moment, which is not always during your office hours, when they are stuck and most teachable.
UPDATED END-OF-CHAPTER MATERIALS PROVIDE INVALUABLE PRINTED PRACTICE PLUS DIGITAL SUPPORT. "Chapter Quick Quizzes," "Questions for Review" and "Problems and Applications" now reflect this edition’s most recent content revisions. The "Chapter Quick Quizzes" and "Problems and Applications" are fully digitized in Aplia and are fully gradable. "Problem and Applications" are also available as algorithmic sets in MindTap® only.
EXTENSIVELY UPDATED COVERAGE OF RELEVANT, CURRENT ECONOMIC TOPICS ADDRESSES THE LATEST DEVELOPING ISSUES. Numerous chapters reflect the latest developments. The most comprehensive updates include coverage of the design of the tax system (Ch. 12), the markets for the factors of production (Ch. 18), income inequality and poverty (Ch. 20), measuring a nation’s income (Ch. 23), measuring the cost of living (Ch. 24), production and growth (Ch. 25), and unemployment (Ch. 28).